What happens if my property does not sell?

Why this question matters

Discussing an unsuccessful campaign before launch gives you time to compare the options calmly. Separate a review of the selling strategy from a decision to stop, extend or change agency. Ask what each choice would cost and what work or obligations would continue. A fallback plan is useful when it identifies the next decision and the evidence you will have at that point.

What to ask the agent for

Review points, options for changing method, price or marketing, further costs, withdrawal process, and what happens at the end of the agency term.

Ask the agent to walk through the actual agreement if you pause the campaign or change agents. Keep cancellation correspondence and records of introduced buyers; obtain advice before assuming that ending marketing ends every obligation.

What a strong answer should include

Specific milestones, no automatic extra spend, and a defined exit or recovery plan.

What to write down or compare

• Review milestones and options for changing price, method or marketing.
• Committed costs, unused marketing and approval of any additional spending.
• Agreement end date, withdrawal process and steps before appointing another agency.

Relevant NZ seller considerations

A campaign ending and an agency agreement ending are separate matters. REA explains that commission can remain an issue for buyers introduced by the former agency. Your own clauses and circumstances need to be checked.