How will you report buyer feedback and decide if the strategy needs to change?

Why this question matters

Campaign statistics are useful when the agent can explain what they mean for your property. A large number of views is different from serious buyer interest, and a small number of comments may not represent the market. Ask how feedback will be collected, summarised and compared with the original strategy before you discuss a change in price, method or spending.

What to ask the agent for

The frequency and format of vendor reports, buyer feedback, online engagement, open-home numbers and the trigger for reviewing price or method.

Ask to see an anonymised example of a vendor report. Then ask how the agent would respond if the property attracted online views but few viewings, or viewings without offers. The explanation should connect evidence to a specific next action.

What a strong answer should include

Uses evidence and pre-agreed review points, not ad-hoc pressure.

What to write down or compare

• Frequency, format and named owner of the vendor report.
• Enquiries, viewings, repeat interest, buyer objections and offers, with context.
• Pre-agreed review dates and the evidence needed to support a proposed change.

Relevant NZ seller considerations

Put reporting expectations and any spending approval process in writing. There is no universal number of online views or open-home visitors that proves a New Zealand property must change its asking price.